Management Innovation and Competitive Success in Peruvian Companies of the Manufacturing Sector

Rina A. Valencia-Durand, Aleixandre Brian Duche-Pérez, Cintya Yadira Vera-Revilla, Olger Albino Gutiérrez-Aguilar, Milena Ketty Jaime-Zavala, Anthony Medina Rivas Plata

Producción científica: Capítulo del libro/informe/acta de congresoContribución a la conferenciarevisión exhaustiva

Resumen

Innovation seeks to establish organizational strategies to maximize the use of resources that contribute to the proper development of a company. This study identifies the relationship between management innovation and the competitive success of companies in the manufacturing sector in southern Peru. From the quantitative paradigm, of correlative type, a sample was taken, by means of a survey, of managers of 37 companies located in the manufacturing sector. Positive correlations were identified between business competitiveness with product innovation (r =.776), process innovation (r =.779), marketing innovation (r =.556) and organizational innovation with business competitive success (r =.605). It is concluded that the study variables achieve a positive and moderate correlation index (r =.783).

Idioma originalInglés
Título de la publicación alojadaTrends in Artificial Intelligence and Computer Engineering - Proceedings of ICAETT 2022
EditoresMiguel Botto-Tobar, Omar S. Gómez, Raul Rosero Miranda, Washington Luna-Encalada, Angela Díaz Cadena
EditorialSpringer Science and Business Media Deutschland GmbH
Páginas403-416
Número de páginas14
ISBN (versión impresa)9783031259418
DOI
EstadoPublicada - 2023
Evento4th International Conference on Advances in Emerging Trends and Technologies, ICAETT 2022 - Riobamba, Ecuador
Duración: 26 oct. 202228 oct. 2022

Serie de la publicación

NombreLecture Notes in Networks and Systems
Volumen619 LNNS
ISSN (versión impresa)2367-3370
ISSN (versión digital)2367-3389

Conferencia

Conferencia4th International Conference on Advances in Emerging Trends and Technologies, ICAETT 2022
País/TerritorioEcuador
CiudadRiobamba
Período26/10/2228/10/22

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